Friday, March 17, 2017

Startup Reading List - Startup Digest - Weekly Reads - March 17th - March 24th

Startup Digest

Startup Reading List

March 17, 2017

Enjoy your weekly reads. See an area where the digest can be improved? Let us know.

Startup Reading List Startup Digest is curated by:
Zubin Chagpar

Zubin Chagpar - @phylosopher

Contact Zubin Chagpar at zubin.chagpar@startupdigestmail.com

Chris McCann

Chris McCann - Community @ Greylock Partners

Contact Chris McCann at chris@startupdigest.com

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Dilution

Sam Altman

"Today, each percentage point of Airbnb is worth about $300 million. I expect them to be worth more in future. If you hope your company will one day be extremely successful, then treat your equity as such. (The one place I recommend not being stingy with equity is when it comes to giving it to employees—most founders' instincts seem to be to give too much equity to investors and not enough to employees.)"

From Soldier to CEO

Scott Lee

"Humility is important as a leader in a start up and as an entrepreneur in general. It's easy to be proud of your product, but the truth is that there's always going to be a competitor, a problem, another idea, etc. that comes along."

Focus on People, Not Jobs

Josh Scott

"In contrast, people have relatively immutable intrinsic characteristics and accumulated experiences that they bring to your company. It is these characteristics and experiences that make your best hires truly game changing for the trajectory of your business."

How to Design Marketing Campaigns

Myk Pono

"The absence of a marketing playbook leads to the biggest mistakes that companies make in designing marketing campaigns — they focus on marketing channels rather than the target customer."

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