Friday, September 23, 2016

Health - Startup Digest - September 23rd - September 30th

Startup Digest

Health

September 23, 2016

As always, if you come across news, announcements, videos, or podcasts that you think everyone else would benefit from, e-mail me at scott.munro@startupdigestmail.com or tweet @R_Scott_Munro.

Quote of the Week
"With the Affordable Care Act, and the transition to value based payments, there is more incentive in health care systems then there has ever been to innovate. So, now is a really good time to be an entrepreneur in health care technology, and I think people have been saying that for a long time, but I think deal flow right now is very strong, venture capital and a lot of generalist VCs are moving more and more of their assets to health care, so things are happening faster."

- Matt Kozlov, Managing Director, Techstars

Health Startup Digest is curated by:
R. Scott Munro

R. Scott Munro - MBA Candidate at the University of Chicago Booth School of Business

Contact R. Scott Munro at scott.munro@startupdigestmail.com

How mobile commerce really works

Americans are now doing almost 33% of their online shopping on mobile devices. But what happens when you click “buy” isn’t as simple as it seems. A lot has to happen at lightning speed, with ironclad security, for mobile commerce to work. Check out this infographic, which lays out the entire process, by clicking here.

Want to support diversity in tech?

Throughout September, Betabrand will donate $5 from every Dress Pant Yoga Pants purchase to the Techstars Foundation, a nonprofit working to improve diversity in technology entrepreneurship.

Improving Healthcare for People with Special or Supportive-Care Needs

Kara Carter // Tim Ward // Razili Lewis - McKinsey Quarterly

This report has some great research from McKinsey on how various stakeholders (payors, providers, governments, tech companies) are responding to the rising cost of care for at risk populations. This is a great report to read in conjunction with Vanessa Mason's series on innovating for at risk populations to realize the trends that are making such innovations more necessary. 

Activity Trackers May Undermine Weight Loss Efforts

Gretchen Reynolds - NYT

People who have read my digest for some time will know that I am no fan of activity trackers. Multiple studies have shown that these devices are not only useless, but can actually be detrimental. The NYT has a piece on this exact fact, read up.

Q&A with Techstars' Matt Kozlov

Scott Munro - Medium

I had the opportunity to sit down with Matt in Chicago to chat about Techstars' partnership with Cedars-Sinai, his experience in his first year, and trends he's seeing in the industry. Check out the entire conversation above.

Harvard Offers Digital Repository of Medical Evidence to Providers

Greg Slabodkin - Health Data Management

Standards of care take far longer than they should to proliferate in medical communities. Luckily, two events are working to change this: 1) new legislation in the US will require, "healthcare providers to use approved clinical decision support systems to consult "appropriate use criteria"—developed or endorsed by national professional medical specialty societies or other provider-led entities," and 2) Harvard has launched a digital repository of evidence based medicine. Read more about both programs above.

Dr. Jordan Shlain Talks About Why Healthcare Is Broken and Sugar Dominates Our Diet

John Battelle - NewCo

"A conversation with the peripatetic Dr. Jordan Shlain on the "hairball" of healthcare, insurance companies, sugar in our food, and why you have to keep filling out the same form over and over."

The Theranos Implosion: ​Wanting Something to Succeed so Bad that We Ignore Signs

Eric Miller - Phoenix Business Journal

Eric Miller delves into the problematic case study that is Theranos. He examines the corners that were cut and the warning signs that we missed because of the startup community and company's desire to bring a truly disruptive product to market.

Even More Proof That Google Deserves Your Medical Marketing Dollars

Jonathan Catley - Healthworks Collective

An interesting look at how Google has impacted medical marketing and the "patient path to treatment" in recent years. There were a staggering 28 billion health related search queries last year... medical marketers in all segments (from provider to life sciences) cannot keep ignoring digital channels. As the article points out, "60% of search queries for the phrase "hospitals near me" turn up no ads in the results page." That means there is a real opportunity for marketers to jump into the fray.

The Politics of Hospital Innovation - Ira Brind, Pulse Equity Partners: NOW! #95

Startup Health

"In this episode of StartUp Health NOW!, active investor and thought leader, Ira Brind, discusses how the politics of hospital innovation impact healthcare transformation, plus a few examples of facilities taking the risk and the value he sees in trusted peer networks."

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