Friday, May 6, 2016

Startup Reading List - Startup Digest - An Extra Article This Week - May 6th - May 13th

Startup Digest

Startup Reading List

May 06, 2016

Why? To make up for the article we incorrectly linked last week. Thanks to all the readers who wrote in to let us know about our mistake, especially Brian Parks who was the first to contact us. Tweet him a thanks!

Enjoy!

Startup Reading List Startup Digest is curated by:
Zubin Chagpar

Zubin Chagpar - @phylosopher

Contact Zubin Chagpar at zubin.chagpar@startupdigestmail.com

Chris McCann

Chris McCann - Community @ Greylock Partners

Contact Chris McCann at chris@startupdigest.com

METRO Accelerator kicks off second round together with Techstars

METRO Accelerator, powered by Techstars, is commencing the application process for its second program for startups, whose digital services and companies could give a direct boost to the commercial success of restaurants, hotels and catering businesses. From now until June 20, interested startups from all over the world can submit an application for the program on www.metroaccelerator.com.

Growth Roles — When to Say "Yes" or "No"?

Noah Jessop

"During the recruitment process, you should explicitly hear the CEO/founders say that they want someone to come in, work on growth, and bring a new edge."

Your Users Deserve Better

Brett Kopf

"In the early years, I'd have coffee in-person with teachers, often at their houses. I visited their classrooms. I'd meet their families. I've flown to other states to meet with teachers. If they know you, they'll root for your success and also cut you a break if something goes wrong. They'll think of you as a good human being who had a lapse."

Startup PR: 4 Ways to Get Started

Sonya Hausafus

"PR is about third party validation. You can spend all the money in the world on advertising but — you're selling yourself. It's when you have someone else selling for you that people start to listen."

Want to Grow Faster?

Dave Gerhardt

"And once you spend time talking to customers, you'll start noticing that too. After a few interviews, you'll start thinking: "OK do I really need to go talk to more people? Everyone is same the same thing!""

The End of a Mobile Wave

Benedict Evans

"In parallel, the manufacturing base of the industry moved from factories you own yourselves to outsourced contracting. So, you can make phones, or get someone else to make them for you, or some combination of the two, with much lower barriers to entry. And if you come from the cement business, your idea of a great margin looks rather different to Sony's."

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