Startup Reading List - Startup Digest - It's Beginning to Look a Lot Like... - December 23rd - December 30th

Startup Reading List December 23, 2016 To all you startup enthusiasts who are winding down for the year, Merry Christmas and/or Happy Holidays. This is our second to last digest of the year. It's been a blast. Thanks to all of you for subscribing, reading, submitting, commenting, and most important, doing. Startup Reading List Startup Digest is curated by: Zubin Chagpar - @phylosopher Contact Zubin Chagpar at zubin.chagpar@startupdigestmail.com Chris McCann - Community @ Greylock Partners Contact Chris McCann at chris@startupdigest.com Empire FinTech Conference Starting at Just $195, but Act Fast! Hear from those forging new trails in payments, blockchain, lending, robo-advising, insurance tech, real estate and more. In addition to attracting hundreds of FinTech entrepreneurs, the conference also plays host to the investors, bank innovators and service providers that help accelerate startups.  You don't want to miss this - starting at just $195. The Dirty Dozen Phil Nadel "Whereas CAC measures the variable expenses attributable to acquiring customers, Overhead measures the company's fixed expenses incurred irrespective of the number of customers acquired." How and When to Invest in Product Marketing Joanna Lord "Product marketing, at its heart, is about understanding what you're building, why you invested in it, and how it will benefit the user — and then messaging that understanding to your customer." 4 Key Insights from Analyzing 5,000+ Cap Tables Jeron Paul "Few would argue that creating equity value is one of the most important reasons for starting a company. By definition, founders start out with 100% ownership. But it only goes down from there. This concept is called equity dilution." 3 Reasons You Shouldn't Outsource Your Startup Joel Gascoigne "One of the easiest problems for a freelancer to encounter is scope-creep of client projects. If the freelancer or agency is setting a fixed price for the project, they need to take many steps to ensure that the scope of the project doesn't grow beyond what was initially budgeted for." Manage Subscription Submit Event Submit Resource View in Browser You are receiving this email because you believe that the best startup articles and videos are made by active members of the startup community. Startup Digest, © 2009-2016 by Techstars Central LLC. All rights reserved. Startup Digest is a registered trademark of Techstars Central, LLC. Privacy Policy | Terms of Use.

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