Startup Reading List | September 08, 2017 | A more technical read this week. Enjoy! | Save an Average of 26% off Public Hotel Rates!  Hotel Engine, a private hotel booking platform, offers you complimentary access to deeply discounted rates at more than 100,000 hotels. Enjoy no fees, contracts, or minimum spend in addition to 24/7, U.S.-based customer support. Join for free today here.
| | Adam Berlinsky-Schine "One of the most frustrating things for engineers and non-engineers alike is when something that has worked for a long time suddenly breaks. Bugs related to recently implemented or changed features make sense, but sometimes bugs crop up in portions of the product that were not intentionally changed. Why does this happen?" | | Charles Ouellet "So the real challenge becomes learning to deal with the technical decisions you've made to get here. Most times, the simple answer is to stick to your stack and focus on the business. Yes, your web application's code may look "old." But you're not alone: big, successful products still run old technologies!" | | Preston Byrne "There's no legal relationship between you and anyone else when you play with Bitcoin. There's just the fact that you have a write permission on a database, and the hope that it'll still be there and be worth something when you go to use it." | | Tomasz Tunguz "Third, the costs of customer acquisition have risen. Whether it's Facebook ads, LinkedIn ads, Google search engine marketing and retargeting, email marketing, or outbound calling, all of these channels bear some hallmarks of saturation. Response rates are declining, depressing conversion rates, and raising the cost of customer acquisition. The surge of venture capital in the last five years worsens this predicament." | Techstars is hiring a VP of Marketing - Apply Now! Techstars is searching for an energetic, media-focused VP of Marketing. If you love storytelling, know the voice of the founder, are passionate about brand and love working with a large global network then this position is for you. The ideal candidate is a co-creative, visionary leader who excels at thinking big and balancing the diverse needs of the role -from meeting sales goals to positively and effectively managing people. Apply now!
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