Startup Reading List | June 30, 2017 |
Sales channels, profitability, scaling, and finding board members. All key topics to go from seedling to a mighty oak of a startup. Have fun gardening this weekend.
Your ever devoted curating team. | What Techstars Gave Me  Sometimes the most brilliant things start with a simple idea. To nurture it, you need a network, people, culture and experienced entrepreneurs that empower you. It's about becoming a part of something that is bigger than yourself, finding validation in your company and your team, and giving back. Over the past 10 years, Techstars has helped entrepreneurs succeed, working with founders around the world starting great companies. Listen to these founder stories about how they started and their Techstars experience. go.techstars.com/founderstories
| | Michelle Wilson "Another key independent board member is one who's skilled at advising and mentoring CEOs. This is more than a corporate coach — it's someone who's been chief executive, ideally at a growth stage to which the CEO is about to embark." | | Ben Horowitz "What is a sales channel? It's a route to market for a product or set of products. It can range from your website to a sophisticated sales force. The sale itself must be supported with the right marketing, process, and optimization strategy. Selecting the right channel is critical for any business — and products often fail because the company chose the wrong route to market." | | Mark Suster "If you hire 6 senior sales reps in January at $120,000 / year salary then you've taken on an extra $60,000 per month in costs yet these sales people might not close new business for 6 months. Your profitability will go down for 2 quarters while your growth may increase dramatically in quarters 3–12." | | Sam Altman and Reid Hoffman Sam and Reid discuss:
- How to think about hiring when a startup is growing quickly, and why culture is so connected to the success of a company.
- How to measure execs on their scaling-readiness.
- The difference between how scaling looks on the outside vs. the inside. | |
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