Startup Reading List | November 10, 2017 |
Peruse, read, and digest.
Have a great weekend Digesters.
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| | John Pavlus "But this carrot-and-stick approach to machine learning has its limits, and artificial intelligence researchers are starting to view intrinsic motivation as an important component of software agents that can learn efficiently and flexibly — that is, less like brittle machines and more like humans and animals." | | Leslie Ziegler "The conventional wisdom in advertising is that people need to hear something three times to remember it. If you play around with your logo too much or go back to the drawing board with every message, you're effectively starting over every time." | | Terence Eden "Most startups live in a bubble. They live and breathe their brand. No one else does. Most people haven't heard of your disruptive attempt to shift the paradigm. Hell, even if you're a company like Facebook - most developers won't be intimately familiar with everything your API can offer." | | Kenny Kline "In addition to targeting the right customers, it's critical to target them in the right way. Make stellar user experiences and customer service core parts of your company's mission and values, and you're much more likely to cultivate a loyal customer base." | |
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